Find out where your Google Ads budget is wasted
Most accounts pay for search terms that never convert, keep ads with Poor strength running and record clicks without a single conversion. AdsBrain connects with read-only access, checks campaigns, search terms, conversions and ads, and gives you a fix list ranked by the money involved.
Three steps to a fix list
You connect the account. Brain reads the data. You decide what to change.
Connect Google Ads
Sign in with Google and pick the account. Access is read-only: AdsBrain sees campaigns, search terms and conversions and cannot edit anything.
Brain checks the account
Six groups of checks: wasted spend, conversion tracking, ads, policy, performance trends and competitors. Every finding is based on numbers from your own account.
You get the fix list
Each recommendation comes with the reason, the evidence and the expected effect. You choose what to apply in Google Ads.
The checks behind every report
These are the checks the analysis runs on your account, not a generic checklist.
Wasted spend
Junk search terms such as job seekers and freebie hunters, ad groups that take a big share of the budget with zero conversions, and groups whose cost per conversion is far above the account average.
Search terms and ad groupsConversion tracking
Whether conversions are set up at all, whether primary goals exist, and whether clicks keep coming while zero conversions are recorded. If tracking is wrong, every other number is wrong too.
Goals and tagsAds and headlines
Ad strength for every ad, from Poor to Good, and keywords that do not appear in any headline of their ad group.
Every active adPolicy issues
Disapproved ads, ads waiting for review, phone numbers in ad text and ads wrongly flagged as EU political advertising.
Google policyPerformance trends
Cost per conversion above target or rising fast, falling click volume and the share of impressions lost to ad rank.
Last 30 daysCompetitors and languages
Who shows up in the same auctions and who outranks you more than 60% of the time, from your Auction Insights export. For Estonian accounts, Estonian and Russian ad groups are compared on cost per conversion.
Auction InsightsNothing changes without you
The audit has read-only access. Every recommendation is a proposal: you decide what goes into Google Ads, and nothing is sent to your account without your approval.
Start with one analysis
Pay once for the first analysis, or get the report every day. Prices exclude VAT.
price negotiable
- Read-only connection through Google
- All six groups of checks
- Reason, evidence and expected effect for each fix
- Checklist of changes to make in Google Ads
price negotiable
- Everything in the first analysis
- Daily email: spend, clicks and conversions against the 7-day average
- Quality Score changes and new wasted search terms
- Competitor activity from Auction Insights
Want specialists to apply the fixes for you? See Google Ads management
Prices exclude VAT. Private customers in the EU pay 24% Estonian VAT at checkout; businesses with a valid EU VAT number are reverse-charged; no VAT outside the EU.